Visibility:

When we talk about website visibility we mean making the site visible to the search engines. A beautifully composed website is of very little use to anyone if it can’t be found through the search engine. We will make sure that the website meets all the necessary Search Engine Optimisation (SEO) requirements at this stage.

Design:

There is nothing worse than a website that is not easy to use for the end user. If the site isn't easy to use and navigate through the user will loose interest and leave the site. We will carry out a number of critical tests to ensure that the site is easy to work with and gives the client a good overview of the company's product(s) / services(s).

Usability:

It's tricky enough to get traffic to your website. The last thing you want your visitors to do is leave when they find your site. The slowness of loading the web pages is one of the biggest reasons for people dropping off sites. Your first page should load within 5 – 8 seconds. Studies show that visitor drop-off starts thereafter and the 80% leaves after 20 seconds. This slowness is usually caused by slow hosting of the site, heavy graphics, badly written scripts or FLASH.

After the page has been loaded people tend to make up their mind with 2 -3 seconds weather they like the site or not. It's therefore essential that your site will entice your visitors to stay and explore your site. Only good layout and copy can do that for you!